How a CEO’s speech can backfire
We were sitting in a large auditorium with the new CEO of our company at the front of the room. Those of us in the audience were the backbone of research and development in the company — the people who...
View ArticleThe CEO’s role in mega-sales
Most sales increase revenue in drips and drabs. Other sales, however, are transformative: The customer buys the company’s full range of services rather than a niche offering; signs a multiyear contract...
View ArticleWhat CEOs wish HR would understand
HR executives who want to become trusted members of the CEO’s inner circle should understand some things about their boss without being told, said former Society for Human Resource Management CEO Susan...
View Article26 links to catch you up on everything Steve Ballmer
There are three broad conclusions about Steve Ballmer’s tenure as Microsoft CEO, which will come to an end within 12 months. The most negative is illustrated by his being laughably wrong about the...
View ArticleA meeting of minds: CEOs and networking
I’ve been a CEO 10 times. I can’t say that I know all the keys to success, but I have a lot of experiences with what CEOs need and more importantly, their greatest fears. For it’s these fears that...
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Why Marissa Mayer is always pushing past her comfort zone
The following is an excerpt from “Fortune Zoom: Surprising Ways to Supercharge Your Career,” (September 2013, Time Home Entertainment), by Daniel Roberts and other Fortune contributors, which focuses...
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What differentiates a CEO from other C-levels?
The following answers are provided by the Young Entrepreneur Council, an invite-only organization comprised of the world’s most promising young entrepreneurs. The YEC recently launched #StartupLab, a...
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Advertising Leadership Series: Q-and-A with MMA CEO Greg Stuart
SmartBrief, as part of its Advertising Week coverage, is interviewing top executives at the 4A’s, IAB, MMA and ANA. In the second post of the series, Mobile Marketing Association CEO Greg Stuart...
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The big secret to being a better CEO
When you’re just getting started as an entrepreneur, you’re expected to wear a lot of hats. You’re a programmer and a designer. A financial planner and an accountant. A CEO, CMO, CFO … and everything...
View ArticleLaying the groundwork for the health system of the future
Health insurance industry executives gathered ahead of Institute 2015, the annual meeting of America’s Health Insurance Plans, to talk through and develop solutions to some of the biggest challenges in...
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